Estate and lettings agency businesses are reliant on their reputations as trusted professional experts and relationship building is one of the key skills that every agent should possess. Behaving in a customer’s best interests is a core part of our obligations. This is classed as ethical behaviour.
Ethics is defined as ‘moral principles that govern a person’s behaviour or the conducting of an activity’. This means that as a letting and management agent, due diligence and applying moral principles are essential. This course explains what is meant by ethical practice. It covers how you can meet ethical objectives, as well as why ethics can lead to high standards, promote trust and improve results for the business.
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